Explore, Test & Tailor | Webinar Series

Expand Your AI Knowledge: Watch the Explore, Test & Tailor Recording

Go beyond watching – explore Spark’s most versatile tools. Learn to use Spark Destinaitor to shortlist destinations, compare RFPs and venues, then apply Spark Labs to test influencer briefs, campaign concepts, and program innovations. Leave with a tailored plan that balances marketing reach, audience engagement, and logistical fit.

The full recording is now available for on-demand viewing. Whether you want to build more efficient content systems, save time on development, or expand the impact of your best ideas, this session is packed with actionable guidance you can apply right away.

→ Watch the recording


What You Will Learn

Key themes include:

  • Using Spark Destinaitor to evaluate destinations and venues.
  • Applying Spark Labs to develop influencer briefs and campaign concepts.
  • Testing program innovations using case-based scenarios
  • Building tailored destination and marketing plans to replicate in practice

Powered by a Community of Innovators

A special thank-you to our sponsor, Discover Puerto Rico, for helping make this session possible.

This session is part of our Spark training series designed to help event professionals use AI responsibly and confidently. Future sessions explore how to streamline workflows, build scalable content systems, and create audience-first storytelling that drives lasting impact.

Start watching, start experimenting, and get ready to build a content system that works harder for you. We cannot wait to see what you create.